For this project, the Carúpano family entrusted us to design, develop and manufacture their new image for the Ron Carúpano premium line of products.
Ron Carúpano is recognized as one of the Premium rums of Venezuela for its 260 years of tradition. A demanding context, an exceptional microclimate, long periods of aging and pure spring water, together with a long history of rum mastery, are the elements that differentiate Ron Carúpano from other brands.
The idea was to create a unified design language. Something simple and classic but modern, with high end elements, textures and elegant finishes that echo the high quality of the multi award winning Rum Carúpano products.
From concept development, 3D modeling, animation, factory sourcing, full manufacturing (tooling, glass, injection and printed goods) and shipping logistics for every element of the premium and ultra premium product line, Concepto is and entrusted supplier of Carúpano, constantly working to deliver the best quality of package for their famous rums
Ron Carúpano 21, The Global Spirits Masters awarded the Master medal in the Ron de Oro category, Ultra-Premium category "worlds best Rums"